What do you mean by Text Message Marketing and Bulk SMS Service?

Sending a text message is said to be the easiest way to communicate. Sometimes, people are busy and are unable to take calls, then sending them an important or a short message is the best way to communicate. These days many companies have made websites or we can say platforms, with the help of which we can send messages to an individual or a group also. In this article, we will discuss text message marketing, its importance, and the best bulk SMS service.

How is text message marketing is better than other ways of communicating?

Text message marketing is useful in the following ways:-

 

ü  It is useful in sending an urgent update, meeting venues or remainders, online meeting links, etc to the customers.

ü  Sometimes customers are unable to take calls, this strategy of text marketing allows you to send an important short message.

ü  People check their email once or twice a day, they have a very low opening rate. You can send them a text message instead of mail to inform them something because they have a very high opening rate.

ü  98 percent of the people open the text messages within 10 minutes after they receive them.

ü  Emails have a long format, it takes time to send an email. For short messages, we can use SMS service as there is no format and it saves your time also. Delivering and opening rate of text messages is very high.

Text message Marketing strategies:-

v  Always send messages to the customers relating to the business, like venues, important reminders, etc.

v  Always mention your name and the company name in your message. Otherwise, some customers may get confused that who had sent them the message. They will ignore the message.

v  Send the message short and precise. People usually get bored while reading long messages or they will ignore them.

v  Send the messages, reminders, etc at the right and appropriate time. Avoid sending messages on Sundays or at late night. Customers may get irritated or frustrated.

Bulk SMS service:-

Bulk SMS service is the service of sending messages in bulk. You can message many people at the same time. You don’t have to send them individually. We will now discuss the benefits of bulk SMS services.

The Benefits are:-

Ø  You don’t have to waste your time sending messages individually.

Ø  If you want to share a funny message or a joke to family, you don’t have to test them individually. With the help of bulk SMS service, you just have to select the contacts and send the message.

Ø  As sending emails and sending messages to individuals is a slow message delivering process and time consuming

Ø  You can use a bulk SMS service to send messages to all at once, as it is the fastest process and has a high opening rate.

 

If you are new to marketing, you have to take the best bulk SMS service. There is a platform that provides you with a free demo, allows you to send personalized messages, etc. If you are looking for the best SMS service, you should check our website sendhub.

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